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Mel Steiner

1 post published

The Impact of Workplace Diversity on  Customer Experience and Innovation at  SWISS

The Impact of Workplace Diversity on Customer Experience and Innovation at SWISS

Context In the increasingly competitive airline industry, legacy carriers such as SWISS International Airlines must go beyond traditional pricing strategies to maintain a competitive edge. With the rise of low-cost carriers and evolving customer expectations, service differentiation has become vital. SWISS, known for its premium service and Swiss brand identity,

Mel Steiner 19. Juni 2025 • 2 min read
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